Are you losing revenue and booking share to OTAs?

Believe it or not, a full 52% of people who book lodging via OTAs actually visit the property’s website before booking.

Why don’t all those people end up booking directly with the property? Sometimes it’s about wanting to bundle their lodging with other things, sometimes it comes down to ease of use, and sometimes it’s just …

BRADENTON, Fla., Feb. 26, 2019— Lodging properties in five southeastern states continue to show impressive year-over-year growth in occupancy and revenues while post-hurricane recovery continues to have an impact on available inventory in some regions. Changes in events calendars are also shifting figures from month to month. In the most recent DestiMetrics* Market Briefing released by Inntopia, a strong booking pace in the month of …

Denver, Colo., Feb. 20, 2019—With most mountain regions receiving steady and abundant snowfall, all traces of last year’s “snow hangover” evaporated during January as a strong booking pace throughout the month boosted aggregated occupancy and revenues for both the month and full winter season. In the most recently reported data released by Inntopia in their monthly DestiMetrics* Market Briefing, as of Jan. 31, bookings made …

Denver, Colo., Jan. 18, 2019—Strategic rate management coupled with widespread snowfall across the western portion of the U.S. helped turn December from a challenging month to a revenue winner for mountain lodging properties. That assessment was delivered by Inntopia in their monthly DestiMetrics* Market Briefing released yesterday. As of Dec. 31, bookings made in December 2018 for arrivals in that month were up a whopping …

Stowe, VT – October 30, 2018 — Inntopia recently moved its Burlington operations to a larger space in South Burlington’s Technology Park, home of the famed Whales Tails sculpture. The move from the Chace Mill on the banks of the Winooski River gives the company an efficient workspace in a more environmentally friendly building, which in turn will increase operating efficiency, allow room for …

This year, to celebrate Partner Engagement, Inntopia is asking our partners to join our fundraising effort and donate new and unused branded gear to underprivileged youth from the Chill Foundation.

We hope our “Gear Up the Kids” program will generate great enthusiasm from everyone – AND make the Chill Foundation and their teenage snowboarders the lucky recipients of some of the hottest and …

Inntopia recently wrapped up another busy month. With winter quickly approaching and growth in all verticals, we are excited to continue adding new talent to the team.

Clare Secker Walker

The Inntopia Spinal Tap team proudly welcomes Clare Secker Walker, the newest QA Tester/Engineer to the Burlington office. Prior to Inntopia, Clare worked at MyWebGrocer for the past decade where she started as Senior Operations …

Due to another growth spurt as the end of summer approaches, Inntopia is adding more talent and promoting key team members.

Kim Leslie

In Stowe, Inntopia is excited to add Kim Leslie to the Partner Services team. Kim worked as Marketing Events Manager at Stowe Mountain Resort for over a decade and is a perfect fit for the team, bringing extensive experience in the resort …

As you may have heard, we just announced that our Facebook audience integration is live. Without leaving the list builder, you can turn any query into a custom Facebook audience in just a couple of clicks.

So where do you start? To answer that, you’ve gotta look at the value this feature creates:

• Reaching people who aren’t being reached with email (not emailable, disengaged,

The Inntopia Edwards office welcomes Collin Knee as Onboarding Manager. His main focus is on facilitating and documenting a smooth transition for new partners from the Sales team to the Strategic Account Management team.

Originally from Albuquerque, New Mexico, Collin received a B.S. in Kinesiology with a minor in Marketing from New Mexico State University. He then earned an M.S. in Sports Administration from the …