skip to main content
CONTACT AN EXPERT

Trends via SlopeFillers
Commerce
Commerce SlopeFillers Trends Destinations Ski
 

The fascinating perk offered by Jay with their new lodging packages.

Almost a decade ago during the first few months of SlopeFillers, I made a list of all the 2-for-1s I could find. I stopped at 28, but the list could have gone on and on. Likewise, there are dozens of perks offered by resorts in an effort to push season pass sales through the spring and summer. For example:

  • Ski free in the spring
  • Free
Read the full post →

Are you holding your guests’ hands enough? Hint: Probably not.

I want you to imagine two scenarios.

The first is getting invited to speak at a big university in a town you’ve never been to. “Just meet us at the back entrance of the Ray Bowen building at 6:00pm for a quick rehearsal” they say. The second is that same invitation but at your alma mater.

Picture in your mind being a few blocks away …

Read the full post →

Why Hotels and Resorts Should Probably Run “Prime Day” Promotions

Guess what? This July 15 – 16, your guests are going to be primed to make a purchase. Yes, it’s a bit corny, but it’s true.

In just over two weeks, there’s an online shopping bonanza coming called Amazon Prime Day. Except this year, it’s actually two days. Your guests and prospects will likely have their wallets out, ready to pounce on a deal on …

Read the full post →

Bringing the best parts of Agile/Scrum to non-engineering teams

At Inntopia, we build our software and organize our engineering efforts according to the Agile methodology, including the use of scrum masters.

Scrum masters are servant leaders and coaches for an agile team. We help remove impediments and foster an environment for high-performing team dynamics, continuous flow, and relentless improvement. In a lot of ways, our role boils down to helping people understand how …

Read the full post →

Could adding PayPal to your website significantly increase your bookings?

It’s easy to ignore the final step of your booking funnel – payment processing. It seems automatic, right? If someone gets all the way to the end of the checkout process and has decided to buy, surely typing in a credit card number isn’t going to stop them.

But it does. In fact, a 2018 study from comScore showed that conversion rates vary drastically between …

Read the full post →

Siriusware + Inntopia: a match made in booking (and marketing) heaven.

Favorite Things is a series of posts by Inntopia employees about their favorite parts of the systems and services we offer. Some are big, some are small, some are simple, and some are complex. Enjoy a veritable cornucopia of hidden gems by visiting the Favorite Things archives.

Have you ever seen someone going up the down escalator?

It’s not that you can’t get to …

Read the full post →

Loyalty skyrockets when guests start streaks, but how should that influence your strategy?

Every Tuesday for nearly five years, we dug into the data and shared a unique resort marketing insight. We called it Tuesday Trends. But the focus was on the data, not the action. This post is part of a new series that picks up where those datasets left off. One-by-one, the Inntopia Strategic Team will resurface our favorites and simply ask, “Okay, now what?“

Read the full post →

New PMS Integration – CampLife (formerly Sunrise/Campground Automation Systems)

There’s nothing quite like camping. But unlike camping, managing and selling campsites and campground facilities should not be a back-to-basics situation.

Until now, it’s been pretty tough to integrate campsites into a comprehensive one-cart booking solution. Maybe you manage a ski resort that also has a campground during the summer. Maybe you manage a whole slew of camping facilities on behalf of a state parks …

Read the full post →

Sick of OTA fees?

OTAs are like this chicken and you're like this cat. Hilarious!

Are you losing revenue and booking share to OTAs?

Believe it or not, a full 52% of people who book lodging via OTAs actually visit the property’s website before booking.

Why don’t all those people end up booking directly with the property? Sometimes it’s about wanting to bundle their lodging with other things, sometimes it comes down to ease of use, and sometimes it’s just …

Read the full post →

Open rates peak the day before a deadline, but should your strategy be that simple?

Every Tuesday for nearly five years, we dug into the data and shared a unique resort marketing insight. We called it Tuesday Trends. But the focus was on the data, not the action. This post is part of a new series that picks up where those datasets left off. One-by-one, the Inntopia Strategic Team will resurface our favorites and simply ask, “Okay, now what?

Read the full post →

A better way.

Inntopia gives resorts, attractions, and hospitality providers a better way to market and sell their products.

/   About Us /   Careers /   Case Studies /   Clients /   Integration Partners /   Annual Conference /   Contact Us
Privacy Policy

Save on the 2020 INSIGHT Conference
(Two Days Only)


An unnamed internet retail giant has turned July 15-16 into an international shopping holiday, and we’ve decided to join in.

For two days only, you can register for the 2020 Insight Conference at Hotel Talisa at Vail, CO for only $575 $499/person.

Just click here –
Register Now →

Ready to double the average itinerary size on your site?

Download our free whitepaper.