One of the most satisfying things about my job as an account manager with Inntopia Marketing Cloud is working with great partners like Kimberly at Copper Mountain.

And the other part of working here that I find so enjoyable is finding ways to help partners like Kimberly solve their biggest business challenges. It’s the perfect combination of putting myself in the resort marketer’s shoes, and …

Can i share a dirty little secret of enterprise software?

The features lure you in, the demo gets you intrigued, and the price may get you to sign, but the reason you’ll actually succeed in doing all the things you were so excited about have nothing to do with the technology, the platform, or the code behind the scenes.

Instead, it has everything to do …

I think you’d be hard pressed to find a hospitality brand that doesn’t want to see their online review score jump a notch or two. As such, it’s probably no surprise that many resorts and hotels (our clients included) are using things like review widgets integrated into guest surveys and automated guest service messaging in an attempt to drive satisfaction and higher review scores. But …