Q: Brand posts on Facebook see a diminishing return, but what about Twitter tweets?
Last week we analyzed whether posting multiple times a day on Facebook would lead to lower and lower engagement. The results were interesting, but the...
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Data and trends within the destination travel industry.
Last week we analyzed whether posting multiple times a day on Facebook would lead to lower and lower engagement. The results were interesting, but the...
We've heard this questions a lot, seen it analyzed before, heard plenty of rumors about its existence, but wanted to run the numbers specifically for ...
Last week we compared to ability to email a guest to the likelihood of them making a return trip. This week we're following a similar thread but looki...
For the last few weeks we've been on a mission to find some of the most important traits and behaviors that impact the likelihood a guest will return ...
As the year comes to a close, we thought it would be fun to recap some of the top insights of 2013. We've ranked these by the total website traffic ea...
We probably don't need to tell you that Christmas is around the corner. And, so being, we decided to once again take a brief (we're sure you have more...
It's been awhile since we correlated the number of days a skier spends on the mountain to his/her renewal rate the next winter. Today, we decided to j...
Asking someone how likely they are to recommend your resort has become a mainstay on guest surveys partly because of how well these Net Promoter Score...
Right before Thanksgiving we looked a season pass volume by age with the promise we'd dig a bit deeper. Today, we're backing up that promise with a cl...
Last week we answered an interesting age-related conundrum. Today we're at it again. The question we had was simple but important: how old are season ...
Around Christmas last year we did a fun analysis of what happens when you push out email campaigns on Christmas. With another major holiday just days ...
We've put numbers to a few instinctual responses in the age versus social media debate. Today we want to add another insight to this list: influence. ...
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