Are OTA bookers destined to stay fewer nights?
Last week we found that non-OTA bookers make their resort reservations 61% further in advance than guests who used OTAs. But lets dig deeper and add l...
The Latest
Data and trends within the destination travel industry.
Last week we found that non-OTA bookers make their resort reservations 61% further in advance than guests who used OTAs. But lets dig deeper and add l...
Hotel mail marketing is changing quickly. Here’s what you need to know. iPhone 6s Changes A bold claim from Apple regarding the new 3D touch IPhon...
It's no surprise that OTAs are a hot topic. Even so, resort-specific insights when it comes to OTA use are few and far between. Starting today, we're ...
A recent article in Travel Weekly revealed that hotel booking lead times in both North America and Europe are "shrinking fast." Meanwhile, mountain de...
We've looked at the correlation between hotel star ratings and Facebook page dynamics before, but this time we're looking at a question that comes up ...
It's hard to avoid the topic of OTAs in today's hotel marketing landscape. But it's also hard to find data on OTA reliance when it comes to mountain d...
We've helped our clients send over two billion emails. It's a huge number, but it's a fun one to reflect on. Because along the way we've been digging ...
The hotel email marketing landscape is changing quickly. Here's what you need to know. Outlook 2016 Email Rendering Issues "Outlook 2016 is finally h...
We publish a lot of email data. We talk about a lot of email data. When we talk about the data we've published, one question often comes up: Why do we...
A few weeks ago we found that the Sochi Winter Olympics did in fact drive bookings at ski resorts. Rather that see a spike, however, we saw a flat lin...
More fans, more followers, stricter algorithms, tougher competition: a recipe for a dramatic decrease in engagement across the board, right? Perhaps, ...
Subject lines length is something we've looked at before, but never as a matter of time. We had a feeling they would be changing, but are these critic...