Q: How frequently are resorts posting on Facebook in 2014 compared to previous years?
In Stashes past, we've promised to circle back around and update our numbers. One of those analyses covered how often resorts were posting on Facebook...
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Data and trends within the destination travel industry.
In Stashes past, we've promised to circle back around and update our numbers. One of those analyses covered how often resorts were posting on Facebook...
Discounts are often a reward for action. Things like buying early, skiing midweek, visiting during shoulder seasons all involve factors a customer can...
Not too long ago we took a closer look at whether displaying a dollar amount in an email subject line would increase the open rate. What intrigued us ...
For many mountain resorts around the country, March heralds the beginning of season pass sales. With this product on the brain, we decided to try to f...
This week's question started with two insights from past Stash posts. First, older guests tend to spend more on their vacations. Second, younger guest...
It's hard to believe that it's been over a year since Vine was released and nine months since Instagram video made its debut. With both platforms past...
A while back we analyzed which words showed up in the most opened email subject lines. While these email-based analyses were some of our most popular,...
Video is a powerful medium, but whenever video strategy is discussed it's hard to avoid debating the optimal length. Individual story needs aside, we ...
After a recent Stash post we received a question that piqued our interest. With so much conversation about skiing coming from winter sports being on t...
With the justifiably heavy focus on guest satisfaction, loyalty, and retention, sometimes the idea of converting leads into guests is overlooked. But ...
Over the last few months we've been exploring factors that impact the likelihood someone will return to a resort. We've explored everything from socia...
Last week we analyzed whether posting multiple times a day on Facebook would lead to lower and lower engagement. The results were interesting, but the...
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