The Stash: Which hotel type is growing fastest/slowest on Facebook?
Hotels come in all shapes and sizes. Their marketing does too. Which got us thinking, do certain types of hotels experience more growth or engagement ...
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Data and trends within the destination travel industry.
Hotels come in all shapes and sizes. Their marketing does too. Which got us thinking, do certain types of hotels experience more growth or engagement ...
Alex Trebec might prefer it, but should subject lines be written in the form of a question? It's a simple concept, but one that comes up frequently. W...
A few weeks ago we looked at an intriguing, interesting group within the mountain resort industry: skiers who leave the state during low snow years. W...
The post-departure message has become a staple. A simple, automated way to efficiently engage with recently departed guests and capture feedback. But ...
California has now seen four consecutive winters of low snow and high temps: the most recent winter being the warmest and driest of the bunch. But wha...
Every year we've updated a simple metric: resort social media growth. We've been tracking this stat since 2010 to find out what happens to growth as t...
In October 2013 we published a breakdown of which email domains were most popular or common among resort guests. Truth be told, the parity between som...
In the past we've looked at correlations between golf resort transactions and major tournaments, but we also wanted to see if there was any correlatio...
Last week we discovered, somewhat surprisingly, that responsiveness had very little impact on whether a mobile email was considered to not "look good....
In nearly every discussion around responsive email design, a common statistic is shared: if your message "doesn't look good" on mobile, 80% of people ...
If you've spent any time in the email marketing field you've likely heard some form of best practice relating to limiting the size of images in your t...
With the 2014/15 ski season in the books, it's time for our annual email marketing performance update. The season, as expected, saw myriad changes to ...