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Abundant Snowfall Drives Strong January Bookings; Rates Climb

Denver, Colo., Feb. 20, 2019—With most mountain regions receiving steady and abundant snowfall, all traces of last year’s “snow hangover” evaporated during January as a strong booking pace throughout the month boosted aggregated occupancy and revenues for both the month and full winter season. In the most recently reported data released by Inntopia in their monthly DestiMetrics* Market Briefing, as of Jan. 31, bookings made …

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Rate Management Driving Growth; Snow Plays Vital Role

Denver, Colo., Jan. 18, 2019—Strategic rate management coupled with widespread snowfall across the western portion of the U.S. helped turn December from a challenging month to a revenue winner for mountain lodging properties. That assessment was delivered by Inntopia in their monthly DestiMetrics* Market Briefing released yesterday. As of Dec. 31, bookings made in December 2018 for arrivals in that month were up a whopping …

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Southeast Lodging Properties Booming This Winter Season

BRADENTON, Fla., Dec. 26, 2018— Aggregated data for lodging properties in nine Southeast destinations in five southeastern states are posting gains in occupancy and revenue for five of the six winter months—but the data is somewhat of an anomaly this year as the impact of Hurricane Michael along the Florida Panhandle has significantly shifted usage of units in the region.

In the most recent report …

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September Storms Have Minimal Impact on Strong Start to Winter Season for Southeast Lodging

As of Sept. 30, bookings among participating properties for the winter season at destinations across five southeast states, were strong according to Inntopia in their most recent DestiMetrics Monthly Market Briefing. Additionally, aggregated data for the Southeast destinations revealed that actual occupancy and revenue were up for the month of September, eliminating fears of any lingering impact on travel due to Hurricane Florence in August …

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Snowfall Boosts February Booking; Seasonal Occupancy Not Likely to Recover in Western Ski Resorts

Desperately needed snowfall at many western ski resorts during February gave mountain destinations a healthy boost to their bookings for the remainder of the ski season but not enough to deliver a year-over-year increase in occupancy compared to the winter of 2016-17. According to Inntopia in their monthly DestiMetrics Market Briefing released on March 14th, as of Feb. 28, bookings made in February for arrivals …

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The key to unlocking the stories your data is trying to tell? People.

The reason BI efforts fail isn’t because the numbers were bad it’s because the numbers weren’t enough. We take a different approach. From day 1, every DestiMetrics user has not only had access to powerful data, but a team of experts that helps them identify, understand, and apply the lessons locked therein. A team that’s filled with people like Katie Barnes.

Gregg: Katie, let’s

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Can individual properties take advantage of destination-level data? Resort Collection says yes.

As a Business Intelligence Account Manager for Inntopia, I work with a lot of different organizations and businesses of different sizes, and it’s my job to make sure they’re all getting as much out of the platform as possible.

While the typical Inntopia BI/DestiMetrics program is funded by a Destination Marketing Organization (DMO) or local CVB, individual properties contribute by submitting the data that informs …

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