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Snowfall Boosts February Booking; Seasonal Occupancy Not Likely to Recover in Western Ski Resorts

Desperately needed snowfall at many western ski resorts during February gave mountain destinations a healthy boost to their bookings for the remainder of the ski season but not enough to deliver a year-over-year increase in occupancy compared to the winter of 2016-17. According to Inntopia in their monthly DestiMetrics Market Briefing released on March 14th, as of Feb. 28, bookings made in February for arrivals …

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The key to unlocking the stories your data is trying to tell? People.

The reason BI efforts fail isn’t because the numbers were bad it’s because the numbers weren’t enough. We take a different approach. From day 1, every DestiMetrics user has not only had access to powerful data, but a team of experts that helps them identify, understand, and apply the lessons locked therein. A team that’s filled with people like Katie Barnes.

Gregg: Katie, let’s

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Can individual properties take advantage of destination-level data? Resort Collection says yes.

As a Business Intelligence Account Manager for Inntopia, I work with a lot of different organizations and businesses of different sizes, and it’s my job to make sure they’re all getting as much out of the platform as possible.

While the typical Inntopia BI/DestiMetrics program is funded by a Destination Marketing Organization (DMO) or local CVB, individual properties contribute by submitting the data that informs …

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