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Snow and Rate Driving Booking Pace at Western Mountain Resorts

Nothing like a strong wave of mid-November snowfall from the Sierras to the Rockies to give winter bookings a boost for the upcoming ski and snowboard season at western mountain resorts. According to DestiMetrics* monthly Market Briefing released yesterday by Inntopia, as of Nov. 30, aggregated bookings made during the month of November for arrivals from November through April are up 12.8 percent compared to …

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Summer Mountain Lodging Officially Posts Record; Pattern for Winter Bookings is Shifting

The six-month summer season for participating western mountain properties officially ended on Oct. 31. As of that date, the month of October wrapped up with a 4.2 percent dip in occupancy and a 4.3 percent gain in the Average Daily Rate (ADR) to finish with essentially flat revenue for the month—down 0. 1 percent when rounded compared to October 2017.  The results were released yesterday …

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Inntopia Marketing Cloud releases new interactive Pass Migration Report.

For our ski clients, season pass sales have become a huge, critical piece of their business. And as the number of passes has grown over the years to cater to various groups and markets, it’s become harder and harder to monitor the ways guests migrate to, from, and between passes.

Inntopia Marketing Cloud has long had a powerful Pass Migration Report, but we’re excited to …

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A Practical Pre-Season Checklist for Ski Resort Marketers

With exception of a few lucky resorts who paid off Mother Nature, winter is almost here. Which means we’re busy making sure our ski resort clients have what they need for a successful 2018/19 winter season.

To help everyone make sure you’ve got the bases covered, the Marketing Cloud team has put together a quick pre-season checklist. Take a peek, double check your own campaigns, …

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Inntopia Powers ORDA’s Product and Lodging Reservations

ORDA is the organization that manages Whiteface Mountain, Gore Mountain, Belleayre Mountain, and Lake Placid’s Olympic venues. Through an alliance between the state of New York and various partners, ORDA is an economic catalyst to the area’s tourism industry.

The recent partnership with Inntopia and its innovative layer of travel technology means that ORDA is now able to connect the inventories of its ski resorts …

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New Client: Jay Peak Gets Up and Running on Commerce

One of the most unique brands in skiing, Jay Peak, has been an Inntopia Marketing Cloud client for years.

Recently, they’ve taken on some pretty big improvement projects, including a 15,000-square-foot recreation center. And, I’m excited to say they’ve completed one other big improvement—they’re now using Inntopia Commerce to sell lift tickets, season passes, water park tickets, and other activities online and over the

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New Client: A Big Welcome to Ski Daddy

Big groups have been a vital part of the ski industry for years. Resorts love group business because it tends to be planned and confirmed far in advance, and it sometimes fills in off-peak and mid-week demand. Plus, the groups show up even if the snow isn’t quite epic.

Wholesalers and tour operators spend a lot of time and energy building relationships with ski resorts …

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New Partner: Hello, Grand Targhee Resort!

We all know about that one resort in the Tetons, right? It’s probably on your bucket list: 2,000+ acres of terrain, 500 inches of yearly snowfall, rustic western feel. You know, the one with virtually zero lift lines and the perfect combination of big mountain skiing and small mountain vibe?

Grand Targhee Resort has been the Tetons’ hidden skiing paradise for nearly fifty years, and …

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Targhee Goes with Inntopia Commerce

Wyoming-based Ski Resort Plans to Integrate RTP and Siriusware Installations.

Grand Targhee Resort has decided to implement Inntopia Commerce in order to package and sell lift tickets, lodging, and other activities through their website and central reservations call center.

The Wyoming-based resort averages more than 500 inches of annual snowfall, and is looking forward to the ability to give guests a better experience purchasing vacation …

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Revelstoke Stoked on Inntopia Marketing Cloud for Resort CRM

Canadian Resort Expects Big Things From Travel-Focused CRM and Email Marketing Automation

STOWE, Vt., August 30, 2017 — Revelstoke Mountain Resort’s new Director of Marketing has decided to bring the revenue-generating capabilities of Inntopia Marketing Cloud to the Canadian ski resort.

British Columbia’s Revelstoke Mountain Resort opened in 2007 and boasts the longest vertical drop of any ski area in North America. Ten years later,

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