BRADENTON, Fla., April 17, 2019 — The Average Daily Rate (ADR) has softened during the past month at Southeast destinations and the lower rates are helping to drive increasingly rate-sensitive consumers to make bookings at participating lodging properties. The findings were released in the most recent DestiMetrics* Market Briefing by Inntopia and revealed that actual occupancy for the month of March, as of March 31, …
Lodging Record Anticipated at Western Mountain Destinations for 2018-19 Winter Season
Denver, Colo., April 15, 2019—The question isn’t whether western mountain lodging will set an all-time record this season, the question is how big that record will be—and if the record will be for occupancy, rate, revenue, or all of them. In the most recent monthly DestiMetrics* Market Briefing released by Inntopia, as of March 31, aggregated actual occupancy for the full six-month season was up …
Tourism and Storm Recovery Combine for Strong Winter – Pattern Carries Into Summer Bookings
BRADENTON, Fla., March 20, 2019— The most recent DestiMetrics* Market Briefing for the Southeast region released yesterday by Inntopia, provided the final results for participating lodging properties for both the month of February and for the full winter season from September through February. As of Feb. 28, actual aggregated occupancy for the month of February was up 11.5 percent compared to February 2018 while the …
Revenue and Occupancy Edging to Possible Winter Records at Mountain Destinations—Depends on April
Denver, Colo., March 19, 2019—A winter season that began on a downward trend in the wake of last year’s disappointing snow conditions, is now moving towards new records for occupancy and revenue, thanks to a strong economy and generous snowfall across most of North America. Inntopia released their monthly DestiMetrics* Market Briefing for the West yesterday and as of Feb. 28, actual occupancy for the …
Southeast Lodging Continues Strong; Many Rentals Still in Some Flux as Hurricane Recovery Still Impacting Inventory
BRADENTON, Fla., Feb. 26, 2019— Lodging properties in five southeastern states continue to show impressive year-over-year growth in occupancy and revenues while post-hurricane recovery continues to have an impact on available inventory in some regions. Changes in events calendars are also shifting figures from month to month. In the most recent DestiMetrics* Market Briefing released by Inntopia, a strong booking pace in the month of …
Abundant Snowfall Drives Strong January Bookings; Rates Climb
Denver, Colo., Feb. 20, 2019—With most mountain regions receiving steady and abundant snowfall, all traces of last year’s “snow hangover” evaporated during January as a strong booking pace throughout the month boosted aggregated occupancy and revenues for both the month and full winter season. In the most recently reported data released by Inntopia in their monthly DestiMetrics* Market Briefing, as of Jan. 31, bookings made …
Rate Management Driving Growth; Snow Plays Vital Role
Denver, Colo., Jan. 18, 2019—Strategic rate management coupled with widespread snowfall across the western portion of the U.S. helped turn December from a challenging month to a revenue winner for mountain lodging properties. That assessment was delivered by Inntopia in their monthly DestiMetrics* Market Briefing released yesterday. As of Dec. 31, bookings made in December 2018 for arrivals in that month were up a whopping …
Winter Season Occupancy and Revenues Surge Ahead of Last Year at Southeast Lodging Properties
BRADENTON, Fla., Jan. 17, 2019— For the winter months of September through February, participating lodging properties in five southeastern states are showing impressive year-over-year growth in both lodging and revenues compared to last winter. According to Destimetrics* monthly Market Briefing released yesterday by Inntopia, aggregated actual occupancy for nine Southeast tourist destinations in Florida, Alabama, Georgia, South Carolina, and Virginia was up 22.5 percent for …
Southeast Lodging Properties Booming This Winter Season
BRADENTON, Fla., Dec. 26, 2018— Aggregated data for lodging properties in nine Southeast destinations in five southeastern states are posting gains in occupancy and revenue for five of the six winter months—but the data is somewhat of an anomaly this year as the impact of Hurricane Michael along the Florida Panhandle has significantly shifted usage of units in the region.
In the most recent report …
Snow and Rate Driving Booking Pace at Western Mountain Resorts
Nothing like a strong wave of mid-November snowfall from the Sierras to the Rockies to give winter bookings a boost for the upcoming ski and snowboard season at western mountain resorts. According to DestiMetrics* monthly Market Briefing released yesterday by Inntopia, as of Nov. 30, aggregated bookings made during the month of November for arrivals from November through April are up 12.8 percent compared to …
Southeast Lodging Properties are Firing on All Cylinders Despite Major Storms
BRADENTON, Fla., Nov. 27, 2018 — Participating properties in nine Southeast destinations across five states comprising South Carolina, Alabama, Georgia, Florida, and Virginia are already off to a strong start for the winter season. In the most recent report released by Inntopia in their DestiMetrics* Monthly Market Briefing, aggregated data revealed that as of Oct. 31, aggregated occupancy for the winter season (September through February) …
Summer Mountain Lodging Officially Posts Record; Pattern for Winter Bookings is Shifting
The six-month summer season for participating western mountain properties officially ended on Oct. 31. As of that date, the month of October wrapped up with a 4.2 percent dip in occupancy and a 4.3 percent gain in the Average Daily Rate (ADR) to finish with essentially flat revenue for the month—down 0. 1 percent when rounded compared to October 2017. The results were released yesterday …
September Storms Have Minimal Impact on Strong Start to Winter Season for Southeast Lodging
As of Sept. 30, bookings among participating properties for the winter season at destinations across five southeast states, were strong according to Inntopia in their most recent DestiMetrics Monthly Market Briefing. Additionally, aggregated data for the Southeast destinations revealed that actual occupancy and revenue were up for the month of September, eliminating fears of any lingering impact on travel due to Hurricane Florence in August …
Mountain Summer Lodging Poised to Post Another Record; Winter Bookings Cool Down
Economic momentum triumphed over wildfires and occasionally uncooperative weather to help western mountain lodging shake off Mother Nature’s curve balls and deliver what will almost certainly be the region’s fifth consecutive summer record for both occupancy and revenues—with one more month to go. As of Sept. 30, summer occupancy for the six months from May through October is up two percent compared to the same …
Snowfall Boosts February Booking; Seasonal Occupancy Not Likely to Recover in Western Ski Resorts
Desperately needed snowfall at many western ski resorts during February gave mountain destinations a healthy boost to their bookings for the remainder of the ski season but not enough to deliver a year-over-year increase in occupancy compared to the winter of 2016-17. According to Inntopia in their monthly DestiMetrics Market Briefing released on March 14th, as of Feb. 28, bookings made in February for arrivals …
The key to unlocking the stories your data is trying to tell? People.
The reason BI efforts fail isn’t because the numbers were bad it’s because the numbers weren’t enough. We take a different approach. From day 1, every DestiMetrics user has not only had access to powerful data, but a team of experts that helps them identify, understand, and apply the lessons locked therein. A team that’s filled with people like Katie Barnes.
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Gregg: Katie, let’s …
Can individual properties take advantage of destination-level data? Resort Collection says yes.
As a Business Intelligence Account Manager for Inntopia, I work with a lot of different organizations and businesses of different sizes, and it’s my job to make sure they’re all getting as much out of the platform as possible.
While the typical Inntopia BI/DestiMetrics program is funded by a Destination Marketing Organization (DMO) or local CVB, individual properties contribute by submitting the data that informs …
