If you can predict a passholder’s likelihood of renewal, what should you do about it?
Every Tuesday for nearly five years, we dug into the data and shared a unique resort marketing insight. We called it Tuesday Trends. But the focus was...
The Latest
Data and trends within the destination travel industry.
Every Tuesday for nearly five years, we dug into the data and shared a unique resort marketing insight. We called it Tuesday Trends. But the focus was...
Nothing like a strong wave of mid-November snowfall from the Sierras to the Rockies to give winter bookings a boost for the upcoming ski and snowboard...
There are two things you hear a lot in the world of marketing: Right message, right person, right time. Consistency is key. The first is of...
A few weeks ago we recapped how marketing during the holidays can be feast or famine when it comes to open and click rates on resort email campaigns....
In 2013 we published our first email domain analysis. In 2015, we followed up on that analysis to look at what, if any, changes had occurred in the em...
Daily rates and revenues also post slight seasonal gains Good weather and a strong economy are being credited with giving participating Southeast des...
Although wildfires and smoke plagued many western states in July and August, as of Aug. 31, there has been very little negative impact on western moun...
Moderate and gradual increases in occupancy, room rate, and revenue have positioned Southeast destination lodging properties on pace for a new, though...
As of July 31, the midpoint of the summer season for western mountain destinations, variations in lodging performance among different regions and prop...
In the most recent lodging data for the Southeast released last week by Vermont-based Inntopia in their DestiMetrics Monthly Market Briefing, particip...
We've all heard about bots and spam on Twitter, but when Twitter detects suspicious behavior (even if it's not a bot) they will "lock" those accounts ...
Although subtle shifts in economic metrics suggest the potential of a slowing in bookings at western mountain destinations in the months ahead, thus f...
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