The Latest
Data and trends within the destination travel industry.
Nothing like a strong wave of mid-November snowfall from the Sierras to the Rockies to give winter bookings a boost for the upcoming ski and snowboard season at western mountain resorts. According to... Read the Full Article→
There are two things you hear a lot in the world of marketing: Right message, right person, right time. Consistency is key. The first is often used to push the idea of dynamic content and p... Read the Full Article→
A few weeks ago we recapped how marketing during the holidays can be feast or famine when it comes to open and click rates on resort email campaigns. The piece we didn't cover then was what happen... Read the Full Article→
In 2013 we published our first email domain analysis. In 2015, we followed up on that analysis to look at what, if any, changes had occurred in the email provider landscape. Now, in 2019, we figured i... Read the Full Article→
Daily rates and revenues also post slight seasonal gains Good weather and a strong economy are being credited with giving participating Southeast destinations a new summer occupancy record—albeit a... Read the Full Article→
Although wildfires and smoke plagued many western states in July and August, as of Aug. 31, there has been very little negative impact on western mountain destinations. The most recent data released b... Read the Full Article→
Moderate and gradual increases in occupancy, room rate, and revenue have positioned Southeast destination lodging properties on pace for a new, though modest summer record. This positive summary was r... Read the Full Article→
As of July 31, the midpoint of the summer season for western mountain destinations, variations in lodging performance among different regions and properties throughout the seven participating states a... Read the Full Article→
In the most recent lodging data for the Southeast released last week by Vermont-based Inntopia in their DestiMetrics Monthly Market Briefing, participating destination communities at seven resorts in... Read the Full Article→
We've all heard about bots and spam on Twitter, but when Twitter detects suspicious behavior (even if it's not a bot) they will "lock" those accounts until they can confirm everything is a-okay. Locke... Read the Full Article→
Although subtle shifts in economic metrics suggest the potential of a slowing in bookings at western mountain destinations in the months ahead, thus far, aggregated data from participating properties... Read the Full Article→
Occupancy, room rate, and aggregated revenues all ticked up during the month of May at Southeast destinations, despite potentially damaging economic news and the tropical depression Alberto that disru... Read the Full Article→
