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All posts by
Kurt Kinscherf
Commerce Marketing Cloud Tips
 

Inntopia Kitchen Table #4 Recap: Three Operators Share their Plans for Re-opening

May 5, 2020 – Now that many travel operators are opening or planning to re-opening the near future, we thought it would be a very good time to bring in some friends from across the industry to discuss what they have in store for their operations. You can also click here to view the recording of this conversation.

 

Roaring SpringsTiffany Quilicci
Chief Marketing Officer
Roaring

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Kitchen Table Recap: Six Non-Traditional Ways to Generate Revenue During COVID-19

In the previous Kitchen Table Gregg and I looked at some metrics that could signal WHEN to begin marketing again. They also looked at some considerations as to the WHAT and HOW of marketing once you began dipping your toes back into the marketplace. This week we looked at some real world examples of promotions that can help drive revenue today even in the face …

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Kitchen Table Recap: When and How to Start Promotional Marketing Again

The big question we sought to tackle on our last Kitchen Table conversation was,

“So…when will it be OK to market again?”

In my mind the answer to that question is NOW-ish…BUT there are some major qualifiers on that statement – the WHAT and the HOW are more crucial now than ever before.

Before We Start

Before we jump into the details, I think it …

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Take your Marketing Cloud queries to the next level with the fields tab.

Favorite Things is a series of posts by Inntopia employees about their favorite parts of the systems and services we offer. Some are big, some are small, some are simple, and some are complex. Enjoy a veritable cornucopia of hidden gems by visiting the Favorite Things archives.

What if I were to show you one often-overlooked feature that not only serves as a secret …

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Give your Guest Experience team the tools to turn every guest into a VIP

In our previous newsletter we discussed how your Social Media Manager could use Insight to intelligently engage with guests using Marketing Cloud data. Over the upcoming weeks we’ll be continuing in that vein by giving you some ideas on how to empower a whole host of different players across the entirety of your organization. Data is no longer just for the geeks in the marketing …

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Give your Social Media Manager superpowers with one username and password

Last month saw more users logging into our client portal, Insight, than ever before. But even with these record numbers, there are still dozens of people at resorts like yours who don’t yet have access. People who could do incredible things for guests and revenue alike if they did. One of those people is your Social Media Manager.

Social Media Manager

Imagine that one day …

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