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🚨 Our in-person user group returns Sep 14-15, 2022!

Insight365 Agenda & Schedule

September 14-15, 2022 in Stowe, VT

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Our first time in-person since 2019, we wanted to err on the side of relationships rather than presentations. So we’ve spread out content a bit more, added longer breaks, tried to get more users on stage to put faces with names, and limited attendance so nobody gets lost in the crowd.

Day 1
Wednesday, Sep 14, 2022

Coffee, Chat, Check-In
Head to our headquarters on 782 Mountain Hill Road in Stowe and follow the signs to pick up your nametag, swag, and grab a coffee before we get kick things off.
View in Google Maps →
Want to grab breakfast before you arrive? Check out our recommendations→

Welcome / The State of Inntopia
Trevor Crist, CEO
With new internal processes and a refined vision, we’ve come a long way during the pandemic. Our fearless CEO, Trevor Crist, will kick off the event with a quick welcome and recap of what’s new on the Inntopia front.

State of the Product & Features Update
Ben Zeeb, CTO; Kurt Kinscherf, Director of Client Insights
The last couple years have seen us navigate a pandemic, further integrate our products, and further embed our BI team into product work and features across the business. Join leaders from our senior team and product teams as they dig into where we are and where we’re going.


Practical SMS Strategies, Lessons, and Best Practices
Dave Young, Marketing Manager, Killington Resort
Learn how Killington turned to SMS to build a powerful, real-time communication channel when they hosted a major event and how what they’ve learned has influenced a more strategic approach to other products, events, and promotions.

Using Inntopia Data to Build a Better Customer Experience
Erica Sheets, Marketing Director, Palmetto Dunes
Palmetto Dunes Resort will show how they plan to build an app with an engaging customer experience that is the final step in their integration and data evolution.

Lunch Catered by Black Diamond BBQ
Lunch break from the famous Black Diamond with plenty of time for meetings, quick hikes, and casual conversations.

The 5 Biggest Travel Trends of 2021/22
Tom Foley, SVP of Business Intelligence
Our BI team have been carefully tracking monthly travel trends during the last year. In this session Tom Foley will dig into the trends that made the biggest difference and what those look like today as we look forward to 2022/23 and beyond.


Next-Level Marketing Ideas and Campaigns for 2023
Patrick Sande, Director of Strategy & Client Services
Patrick’s role allows him to work with a huge portion of Inntopia clients. In this session he’s share some of the best, most effective, and most creative campaigns ideas he’s been involved in and what resorts can learn from them as they plan strategy into 2023 and beyond.


Hands-On Workshops
Call Centers & Agentopia Strategies to Increase Booking Size
Andy Cummins, Strategic Account Manager, Inntopia
Email Deliverability Audit and Gameplan
Kristin Connors, Strategic Account Manager, Inntopia
Easy Ecomm Design Tweaks for Big Wins
Greg Bowen, Front End Developer, Inntopia
Tips, Tricks, and Hidden Features for Getting More Value from List Builder
Kurt Kinscherf, Director of Client Insights, Inntopia

Happy Hour at Alfie’s Wild Ride
Just a 3-minute walk from Inntopia HQ, we’ll rendezvous for tacos and drinks at one of our favorite new spots in Stowe.
View in Google Maps →

Need ideas for dinner after happy hour? Check out our recommendations→

Day 2
Thursday, Sep 15, 2022

Coffee, Chat
We’ll be at the same place – our headquarters at 782 Mountain Hill Road in Stowe – for day 2. Grab breakfast in town with the folks you met on day 1 or come a little early for some coffee and meetings.
View in Google Maps →
Want to grab breakfast before you arrive? Check out our recommendations→

Kickoff & Partner Services Update
Brian Forrest, Chief of Partner Experience
We’ll start day two with a quick recap from day 1, an update from the partner services team on what they’re up to, and a quick overview of the plan for day 2.

Covid Inspired Strategies Resorts are Embracing Post-Pandemic
Moderator: Christine Veliko, Implementation Specialist, Inntopia
From cancellation policy changes and increased booking flexibility to new products and booking flows, resorts implemented dozens of innovative ideas in an effort to successfully navigate the Covid-19 pandemic. This session will feature a panel of revenue managers, leaders, and marketers reflecting on what worked, what they’re keeping, and what they’re leaving behind as we slowly return to more normal operations.


Adopting New Payment Methods for Convenience, Conversion, Revenue
Talia Freeman, Marketing Director, Beech Mountain
When Inntopia rolled out integrations with new mobile-friendly and pay over time platforms, Beech Mountain was one of the first to adopt both. Learn why they were so quick to adopt and how it’s gone for them so far.

Amazing New Commerce Systems Built on the Inntopia API
Gregg Blanchard, VP Marketing
Our API is nothing new, but in the last couple years we’ve seen more vendors build powerful interfaces using the Inntopia API. Learn why the API has made this possible, who is taking advantage, and what is coming down the line.

Lunch Catered by Stowe Sandwich Company
With folks looking to head outside or catch an early flight during lunch, we’ll have your choice of bagged lunches or a spread of sandwich choices from the one, the only, the delicious Stowe Sandwich Company.

Predicting the Key Tech Trends for 2022/23
Moderator: Kurt Kinscherf, Director of Customer Insights
As we look forward to the rest of 2022 and into 2023, we’ve asked a group of attendees to share what they believe are the most critical trends their teams are watching. This new format will feature short predictions from each panelists before a roundtable discussion to dig into, dissect, and understand where these trends are heading.

Dedicated 1-on-1 Time
The rest of the afternoon is set aside to jam 1-on-1 with account managers, leadership, each other, partners, sponsors, or your team to take what you’ve learned and turn it into a strategy for the upcoming year. All conference rooms and meeting space will be available, but bonus points if you take your meeting outside and do your brainstorming along the trails or rivers in the beautiful Stowe area.

Need ideas for dinner after the conference wraps up? Check out our recommendations→

Questions? Talk to a friendly Inntopian.

Whether you're just curious or want a closer look, we'd be happy to help.

If you're a current Inntopia customer, contact support directly for the quickest response →

Our New, Free Book The Ultimate Guide to
Resort Marketing Automation

An illustrated guide to 18 campaigns that generate revenue, satisfaction, and loyalty.

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