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News Inntopia Dives into the Attraction Parks Industry

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photo of the author Pascale Savard

Inntopia, the leading e-commerce and central reservation system in the snow industry will be attending the World Water Park Association (WWA) show in Palm Springs, California, and the IAAPA Attractions Expo in Orlando, Florida this fall. This will be the second year that Inntopia is present at two of the industry’s premier attractions and outdoor entertainment trade shows and conferences.

“Everything we have developed over 15 years to make Inntopia the leading online booking and call-center application for the winter resort business is applicable to theme parks and water parks. Bundling products such as tickets, lodging, and third-party activities is a great way to increase business and offer one-stop shopping to their busy consumers. This is a natural move for Inntopia,” says Bill Kushubar, VP Sales at Inntopia. In October of 2013, Inntopia signed its first water park partner, Splash Lagoon, an indoor water park and family vacation resort with three connected hotels. 

According to data collected in 2011, nearly 30,000 attractions (theme and amusement parks, attractions, water parks, family entertainment centers, zoos, aquariums, science centers, museums and resorts) produced a total nationwide economic impact of $219 billion in 2011. The attractions parks in the United States are visited by some 375 million guests annually, and 27% of American families reported staying overnight.

Partnering with attraction resorts is a catalyst for movement into new vertical markets for Inntopia. Multiple areas of development, such as the possibility to interface with OmniTicket, one of the most widely used POS systems in the attractions industry world-wide will revolutionize the market as we know it. “We are very excited about this new opportunity,” stated Trevor Crist, Founder and CEO of Inntopia. “We can definitely help future partners deliver their guests a complete vacation experience.”

Inntopia provides the leading suite of advanced reservation solutions in the destination industry, with a continuously evolving platform, using over 15 years of measurable results and feedback from industry leading partners. Inntopia’s innovative technology solutions serves Destination Marketing Organizations, Tour Operators, Ski Resorts, Golf Resorts, Vacation Resorts, Attraction, Water and Amusement Parks, Hotels and Rental Properties, Activity and Event Suppliers, and Transportation Suppliers. Inntopia has partnerships with over 75 destinations and resorts across the globe, including Aspen, Intrawest, Whistler, Copper, Thredbo (Australia), and Engadin St. Moritz (Switzerland). 

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