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Tips A Simple, Step-by-Step Guide to HTML/CSS for Resort Marketers

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I’m more of a marketing generalist than a specialist, but the other day I was curious how others felt about expanding their own abilities…so I asked.

results of skills poll - design, 29%; code, 46%; writing, 14%; systems, 11%

I repeated the survey on Twitter and got identical results. I was brainstorming content ideas around this time, put two and two together, and thought we’d give this a try. The format is pretty simple:

  • Each lesson focuses on one simple aspect of HTML/CSS
  • The focus is on code for marketers, so the emphasis is on editing HTML/CSS rather than writing it from scratch
  • Each video is less than 5-minutes long

Sound like a plan? Let’s get started.

Intro

In the intro we start by going through a quick overview of how we’ll approach these lessons and what you’ll learn if you stick with it to the end.

Part 1: HTML Tags

In Part 1 we just right into what HTML tags are, how they work, and the most common ways they break when you’re trying to work with them.

Part 2: HTML Tag Attributes

In Part 2 we dig into the attributes the control the contents, details, and functionality of various HTML tags.

Part 3: CSS Basics

Now that we’ve covered the basics of HTML, it’s time to learn about CSS: the stuff used to change the styles and appearance of HTML.

Part 4: External CSS

Seeing a big blog of CSS at the top of a page is one thing, but usually it’s hosted in it’s own file. That’s what we’ll dig into in Part 4.

Part 5: Inline CSS

We’ve seen CSS in the header and a separate file, but what about those times you see CSS directly inside of an HTML tag? That’s inline CSS.

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Have a question? Just ask.

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Tyler Maynard
SVP of Business Development
Ski / Golf / Destination Research
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Doug Kellogg
Director of Business Development
Hospitality / Attractions
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