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Case Study
How Massanutten Uses Inntopia Commerce to Book 74% of Lodging Revenue Through Their Own Website
Commerce Attractions Golf Ski
 


As a resort we were looking to expand our ecommerce offerings to our guests in a clean and easy to use format. We found many solutions that could accommodate lodging or individual amenity operations, but with Inntopia we are able to offer a wide variety of our amenities along with our lodging for sale using one platform. The benefit to the customers using one shopping cart for their purchases has led to a substantial increase in online sales and per-reservation amount.

Inntopia was able to build a custom integration with our lodging management system which reduced labor costs due to redundant tasks and increased our agent efficiency by allowing them to focus on sales and customer experience.

Overall we have been very impressed with Inntopia’s commitment to growing the relationship with our business and their continued level of support as we have moved from implementation to operation.

Dana Staniunas
Director of Recreation, Massanutten

Mike Owens
Director of Hospitality, Massanutten

Lodging Revenue Booked Online

73.9%

Products Sold Online

Lodging
Golf
Dining
Waterpark
Skiing
Tubing
Workshops
Kids' Club

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