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Case Study
How Copper Used Inntopia Marketing Cloud to Motivate 17% of Dead Leads to Book a Vacation
Marketing Cloud Ski
 

In the Colorado Rockies, every customer counts. We don’t want to just sell fluff. We want to offer customers the products they actually are interested in, and Inntopia Marketing Cloud has given us the data to make that possible.

Inntopia has helped us take a holistic view of our customer. We get to see them from every angle and know their motivators, their triggers, and their purchasing patterns.

This has allowed us to use personalization to increase open rates significantly. We recently launched a lodg...

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