Dynamic pricing for activities can be a game changer for your resort’s bottom line. By changing prices based on demand, you can:
The benefits are clear, but implementing a dynamic pricing strategy can be challenging. Doing it well often means hiring someone to manage it full-time. Or, you could turn over day ticket pricing to a third-party service, but that can mean giving too much control to someone else and make fulfillment more complicated for your guests.
Now, there’s a better way. Introducing Inntopia Turnkey Dynamic Pricing – Powered by Specific Gravity.
| Increase ticket revenue by 5-15% or more
Bromley implemented dynamic pricing with the help of Inntopia and Specific Gravity for the 2016-2017 season. Since then, their online day ticket revenue has increased by more than 300%. |
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| Chase your KPIs, not bargain hunters
Our pricing algorithms are 100% for each client, based on their goals, not just on driving volume at the bottom end of the market. |
| Fulfill through your POS and make life easy for your guests |
| Take full ownership of your customer and transaction data |
| Minimal labor required |
| 100% custom dynamic pricing |
| Weekly status calls and model tweaks |
| Custom interactive dashboard
See your dynamic pricing strategy is doing in real time, on your own custom Turnkey Dynamic Pricing dashboard. All your data at a glance makes it easy to make decisions and adjustments to your pricing model. |
| More than just tickets |
| Include dynamically-priced tickets in packages, promos, and à la carte itineraries
Combine the power of dynamic pricing with the power of Inntopia Commerce’s One-Cart™ booking platform. |
Don’t wait. Grab a 5-15% ticket revenue increase this season. After a kick-off call with your Inntopia Commerce Strategic Account Manager and an expert from Specific Gravity, you could be up and running in just a couple of weeks.
| Basic | Advanced | Custom | |
|---|---|---|---|
| Ideal for resorts who haven’t done dynamic pricing before, or who have struggled to implement dynamic pricing | ✓ | ||
| Ideal for clients who want maximize revenue for ALL of their activities | ✓ | ||
| Ideal for resorts who want to take dynamic pricing to the next level | ✓ | ||
| Initial Consultation w/ Inntopia Account Manager and Specific Gravity rep | ✓ | ✓ | ✓ |
| Data Gathering | ✓ | ✓ | ✓ |
| Dynamic Pricing Model for 1 product category (e.g., Lift Tickets or Water Park tickets) | ✓ | ✓ | ✓ |
| Setup and loading of prices into Inntopia Commerce back end | ✓ | ✓ | ✓ |
| One reporting dashboard login | ✓ | ✓ | |
| Multiple reporting dashboard logins for employees, C-suite, board members, etc. | ✓ | ||
| Weekly call w/ Specific Gravity rep to look at results and make tweaks to model if needed | ✓ | ✓ | |
| Up to daily reporting, calls, and tweaks to pricing models | ✓ | ||
| Pricing models for a second product category (e.g., mountain bike park, gondola rides, water park, or anything else you sell) | ✓ | ||
| Pricing models for multiple product categories and seasons | ✓ | ||
| Monitor and match or undercut competitor pricing | ✓ | ||
| Special tiers and rules for group pricing | ✓ | ||
| Custom reports in reporting dashboard | ✓ | ||
| Basic | Advanced | Custom | |
Your best season yet awaits.
Just fill out the form below and we’ll reach out to get you started.
