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Case Study
How Les Sommets used Inntopia Marketing Cloud to Turn Abandoned Shoppers into New Passholders
Marketing Cloud Attractions Ski
 

Nestled in the heart of Quebec’s beautiful Laurentian Mountains sits a group of five ski areas known as Les Sommets.

A strong brand spanning all four seasons, Les Sommets’ singular mission is to get people to move, to get outside, and to enjoy the camping, skiing, water park, golf, mountain coasters, and other activities on offer in this idyllic setting only an hour from Montreal.

Challenge 1

Despite the four-season model, ski season is still one of the anchors of their business. Which means one of the most critical periods for Les Sommets is fall season pass sales. Season passes lock in re...

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