Gregg Blanchard
Inntopia Marketing Cloud has some of the most powerful, accurate guest profiles in hospitality. Between our integrations list and industry-leading data-cleansing process, this is a benefit that comes up again and again with our clients.
The trick, however, is that it’s not just your marketing team who could benefit from this data. Call center agents, front desk agents, and other staff who engage directly with guests could gain a huge advantage by better understanding who they are talking to and what they might need.
And now they can.
Introducing Cloud Express
In a sentence, Cloud Express is an integration with your CRS or PMS that gives the user one-click access to a streamlined guest profile and guest history as it exists in Marketing Cloud.
So let’s say that a call center agent gets a call from a guest and is looking for a bit more info about their past visits or history. They can click the Cloud Express link in the CRS and instantly see guest traits and behaviors like:
- Lifetime value and spend
- If they’re loyal or lapsed
- Their RFM score
- Any preferences or requests
- If it’s their birthday
Whether itβs your call center, front desk, or other staff, Cloud Express gives your team one-click access to key guest data the moment they need it.
Launching Soon
We’re launching from within our own CRS initially as well as with two PMS partners soon after. More will be coming very soon.
If you’d like to get your hands on this new tool, click here to join the notification list and we’ll let you know as soon as it goes live. If you have any questions in the meantime, please get in touch with your account manager or click here to request a demo from our sales team.
Have a question? Just ask.
Tyler Maynard
SVP of Business Development
Ski / Golf / Destination Research
Schedule a Call with Tyler→
Doug Kellogg
Director of Business Development
Hospitality / Attractions
Schedule a Call with Doug→
If you're a current Inntopia customer, contact support directly for the quickest response →
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